First-Time Boat Buyer Research

Chapter 1: Introduction & Methodology

Chapter 2: The 6 Types of First-time Boat Buyers

Chapter 3: Gear Guys & Merry Mates

Chapter 4: Luxurious Leisurers & Water Weekenders

Chapter 5: Seclusion Seekers & Nautical Natives

Chapter 6: Their Path to Purchases

Chapter 7: Desire & Dream

Chapter 8: Decide & Do

Challenges of a First Time Boat Purchase

First-Time Boat Buyer Research (Full Length Video)

Research & Education