Content Creators Join Discover Boating for On-Water Experiences in Atlanta |
This week, Discover Boating hosted on-water experiences on Lake Altoona, near Atlanta, with a group of lifestyle influencers and content creators as part of the brand’s year-round influencer partnership program to generate boating-related content and engage the next generation of boaters. Influencer partners learned how to wakesurf from the pros and participated in personal watercraft ride-alongs. They shared engaging content in real-time through Instagram stories, tagging @DiscoverBoating and event partner, @YamahaBoating, and included information about how and why to go boating. Event attendees included:
For more information about Discover Boating’s PR and influencer partnership efforts, contact NMMA's Maggie Maskery at [email protected]. |