Discover Boating Highlighting Boater Safety Ahead of Busy Summer Season |
Heading into peak summer boating season, Discover Boating is connecting with consumers providing them with a variety of safety and lifestyle-related resources, engaging current and new boaters in the U.S. and Canada with timely tips and reminders. To mark National Safe Boating Week last month, Discover Boating shared essential safety tips for boaters in a blog post and through daily updates on all social media channels.To provide further safety information, Discover Boating also shared an updated guide on the importance of using the engine cut-off switch properly. Throughout the month of May, Discover Boating also covered a variety of topics relevant to boaters, including ways to celebrate Mother’s Day on a boat, that provided tips on how boaters can plan their own on-water celebrations and highlighted why boating is a fun family bonding activity. In honor of Asian American and Pacific Islander Heritage Month, Discover Boating published an updated article showcasing individuals in the AAPI community who are making significant contributions to boating and related industries. Check out their inspiring stories here. Articles published to the Discover Boating website in May included:
Articles that saw increased page views in May included:
Industry stakeholders are encouraged to share these articles with their customers via social, e-newsletters and other communication channels. Be sure to check back on the Discover Boating blog for more relevant content throughout the boating season. |