Press Releases

Meet Discover Boating Ambassadors Captain Jana and Cindy Zontek

The new Discover Boating campaign – ‘See You Out Here’ – is anchored by real stories of passionate boaters turned brand ambassadors around the country, real people who reflect the next generation of boaters. Let’s meet the crew who will be sharing their unique stories with the nation all summer long. Licensed captain Jana Zontek and her wife, Cindy, find a shared love and appreciation for life on the water, as seen in “Captain Jana” from Discover Boating’s new campaign videos.

With a history of operating local charters, water taxis, and special events, Jana teaches new boaters and helps create memorable experiences for passengers.

They live in a small waterfront community where boating is an integral part of their lifestyle. Whether it’s a casual daytime cruise or an easy overnight trip tucked into a hidden cove, the boating adventures are endless with captain Jana at the helm.

Discover Boating, powered by the NMMA and Marine Retailers Association of the Americas (MRAA), launched its new campaign across the U.S. and Canada in April. The campaign celebrates boaters from all backgrounds in an open invitation to explore life in, on, and under the water and in addition to its traditional run throughout spring and summer, will be extended year-round as its weaved into Discover Boating boat shows in 2023, and across Discover Boating’s enhanced digital channels.

How can you get involved with the new campaign and engage your audiences? Click here to stream, download or embed the new ‘See You Out Here’ content to share in your showroom, on your website, via your social network or in your next email campaign.