Marketing Summit 2017

Thank you to all those who attended the first annual Grow Boating Marine Industry Marketing Summit. In order to continue to provide our industry with the opportunity to learn from the information that was shared at the Summit, please find recordings below of all six presentations, along with links to the print version of each presentation. 

Grow Boating Summit Opening Remarks by Carl Blackwell


The Challenge Ahead: Industry Insights & Statistics by Peter Houseworth


Buying & Owning Their First Boat: Why People Decide to Enter & Leave Our Category by Meredith Englen


How Today’s Buyer Has Changed & What We Need To Do About It by Marcus Sheridan


The Conversion Path: From Website Visitors to Customers by Armida Markarova


Finding Boating Relationships in Today’s Digital World by Steve Pizzolato