ICYMI: Learn More About the How & Why of Discover Boating – Webinar Recording Now Available

In case you missed the Discover Boating industry update webinar on May 23, the recording is now available to industry stakeholders, featuring presentations by the NMMA and MRAA.

The 60-minute webinar provided an overview of the brand’s omni-channel marketing campaign and who the campaign is reaching, how its engaging today’s evolving consumer and how the brand is building long-term market share for boating. This includes more information on the Discover Boating brand strategy and key elements of this year’s campaign across media, PR, digital and more.

Click here to view the webinar recording and presentation slides.