Discover Boating Public Service Announcements Make Waves with News Stations Nationwide

Discover Boating’s public service announcement (PSA) campaign, featuring various clips from the Safety Basics Video Series in collaboration with Progressive® Insurance to help inform the public on safe boating practices, continues making waves on national television, including FOX News and FOX Business.

Additionally, dozens of stations in key markets across the country, including local ABC, NBC and CBS affiliates, have chosen to air the PSAs during available airtime, effectively increasing awareness of Discover Boating and driving action among viewers who are interested in boating. Since the campaign launched in August, the PSAs have aired more than 2,500 times delivering nearly 11 million impressions.

Boating safety videos and campaign spots are available to industry stakeholders in the Discover Boating Industry Resource Center, powered by NMMA and MRAA. Download or embed the video content to share in your showroom, on your website, via your social network or in your next email campaign.